COOKIE POLICY
Last Updated: December 2025
1. INTRODUCTION
This Cookie Policy explains how RIDEWING, a trading division of Kingdom Holidays Group Ltd ("we", "us", and "our"), uses cookies and similar technologies when you visit our website at www.ridewing.co.uk. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
2. WHAT ARE COOKIES?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.
- First-party cookies: These are cookies set by Ridewing.
- Third-party cookies: These are set by parties other than us (such as Google or payment processors). Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., interactive maps or analytics).
3. WHY DO WE USE COOKIES?
We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Property.
4. TYPES OF COOKIES WE USE
A. Strictly Necessary Cookies
These cookies are essential to provide you with services available through our website and to use some of its features, such as accessing secure areas or using the booking engine.
- Purpose: Authenticating users, preventing fraudulent use of user accounts, and remembering your booking progress.
- Requirement: You cannot opt-out of these as the website will not function without them.
B. Performance and Analytics Cookies
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are.
- Example: Google Analytics.
- Purpose: To see which pages are popular and where visitors are coming from.
C. Functionality Cookies
These cookies allow our website to remember choices you make when you use the website.
- Purpose: Remembering your language preference, currency (GBP/USD/EUR), or your login details for future visits.
D. Advertising/Targeting Cookies
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing.
- Note: Ridewing typically uses these to show you relevant travel offers based on your previous searches.
5. SPECIFIC THIRD-PARTY SERVICES
To provide a premium booking experience, we integrate the following services, which may set cookies:
- Google Maps: To help you select pickup and drop-off locations.
- Stripe: To provide secure, encrypted payment processing.
- Cloudflare: To protect our website from cyber-attacks and speed up load times.
6. HOW CAN I CONTROL COOKIES?
You have the right to decide whether to accept or reject cookies.
- Cookie Consent Manager: When you first visit our site, a banner will appear allowing you to "Accept All," "Reject All," or "Customize."
- Browser Settings: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted (e.g., the booking engine may not remember your details).
- Mobile Settings: You can adjust the privacy settings on your mobile device to control whether it provides data to websites.
7. UPDATES TO THIS POLICY
We may update this Cookie Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
8. CONTACT US
If you have any questions about our use of cookies or other technologies, please email us at: Email: info@ridewing.co.uk Address: 491 Sipson Road, West Drayton, UB7 0JB, Greater London, UK.